1st Choice Digital
Services

Google Ads that bring calls, not just clicks

SEO takes months. Google Ads can put you at the top of the page within days for the jobs you want, in the towns you cover. Done badly, ads burn money. Done well, you only pay for people actively looking for your trade.

What we do

  • Research the searches that bring paying work, and block the ones that don't (like jobs, DIY and free advice)
  • Target only the towns and radius you actually cover, at the hours you can answer
  • Write ads for each main service, and send people to a matching page on your site
  • Track calls and enquiries, so you can see what each pound brings in
  • Check and adjust every week: bids, search terms, ads and budget

You stay in control

The Google Ads account is set up in your name and you pay Google directly for your clicks, so you can see every penny. You set the monthly budget; we never spend more than you agree.

Ads work best alongside a fast website and a strong Google Business Profile, because a good page turns more clicks into calls.

How it's priced

Google Ads management: from £149 a month, with no setup fee. Bigger campaigns covering lots of services or towns are priced to match.

Your click budget is separate and paid directly to Google. We'll suggest a sensible starting budget for your trade and area before you commit. No minimum term on ads.

Ask about this

Questions

How much should I spend on Google Ads?

It depends on your trade and area. Some trades get calls from a modest budget; competitive jobs cost more per click. We'll look at your searches and suggest a starting budget before you commit.

Do I pay you or Google for the clicks?

You pay Google directly for clicks, from your own account. Our management fee is separate, so there are no hidden mark-ups.

Can I stop at any time?

Yes. You can pause your ads whenever you like, for example when your diary is full.

Not sure what you need?

Get a free check: where you appear on Google for your trade and town, how your site performs on phones, and whether AI assistants can find you. We'll tell you honestly what would make the biggest difference.

Get my free check