Plain-English guides for local businesses
Straight answers to the questions tradespeople and small business owners ask most often: what a website should cost, whether you need one at all, and how to get found on Google and in AI assistants.
How much does a small business website cost in the UK?
Typical 2026 prices for DIY builders, freelancers, agencies and pay-monthly, the hidden costs to watch for, and the ownership trap that catches people out.
Do I need a website if I have a Facebook page?
An honest answer for tradespeople: what Facebook does well, where it falls short, and what a website adds on Google, in AI assistants and for trust.
How to get your business on Google Maps
A step-by-step guide to setting up and verifying your Google Business Profile, choosing categories and service areas, and collecting reviews.
How to get your business recommended by ChatGPT
What actually helps a small business show up in ChatGPT, Google AI Overviews and Copilot answers, and what is still unproven.
More about how we work
If you want to see how these ideas work in practice, read our 1st Choice Removals case study, see how it works, or look at what we build for plumbers, electricians, builders and cleaners.
Want to know how your own site is doing?
Get a free check: where you appear on Google for your trade and town, how your site performs on phones, and whether AI assistants can find you.