Here's what your free check looks like

Example only. "Example Plumbing & Heating Ltd" is a made-up business and every figure below is illustrative. Your check uses real results for your own business, your trade and your town.

Free website check: Example Plumbing & Heating Ltd, Poole

1. Where you show on Google

• "plumber Poole" (map results): not in the top three. You appear 7th, below three firms with more reviews.
• "plumber Poole" (normal results): page 2. Your homepage is the only page Google shows, because there are no separate service pages.
• "boiler repair Poole": not found in the first 5 pages.

2. AI assistants

• ChatGPT and Google's AI answers ("good plumber in Poole"): not mentioned. Three competitors are named; all three have clear service pages and 50+ Google reviews.

3. On a phone

• The phone number isn't tap-to-call, so people have to copy it.
• The enquiry form has 11 boxes and is hard to fill in on a small screen.
• Opening hours aren't shown anywhere.

4. Google's speed test (mobile)

What it means: on a typical phone your homepage takes about 7 seconds to show its main content, and many people give up after about 3. The main causes are large, uncompressed photos and several plugins loading before the page appears.

5. What's already good

• Your Gas Safe registration is shown clearly.
• You have 18 Google reviews averaging 4.8 stars, which is a strong start.

6. Three fixes that would make the biggest difference

1. Give each main service its own page (boiler repairs, boiler installs, bathrooms, landlord certificates) so Google has something to rank for those searches.
2. Make it fast and easy to call: compress the photos, add a tap-to-call button that stays on screen, and cut the form down to name, phone and job.
3. Ask every happy customer for a Google review with a direct link, and add your opening hours and service areas to your Google Business Profile.

What happens after your check

Nothing, unless you want it to. The check is yours to keep, and you're welcome to use it with any web designer or to fix things yourself. If you'd like us to sort it for you, we'll explain which package fits and what we'd do first. There's no setup fee, and no pressure.

Read more about why businesses don't show on Google or how to choose a web designer.